Car History
No consumer good is fought over as fiercely and as cost-intensively as the car. No sooner had the first car been launched in 1886 than advertising began touting the great benefits of the motor car for mankind. Part 1 of 3.
No consumer good is fought over as fiercely and as cost-intensively as the car. No sooner had the first car been launched in 1886 than advertising began touting the great benefits of the motor car for mankind. Part 1 of 3.
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Mustang celebrates its 50th anniversary at the Las Vegas Raceways and Marco takes part in this special event. He witnesses how tailor-made Shelby Cobras are manufactured and continues on his road trip through the US.
The small-series German sports car Artega GT.
The roaring sounds of engines and exhausts usually dominate the Nürburgring, but we focused on something a bit quieter this time. How about taking part in a 15 mile bike ride around the ring, or perhaps a 16 mile run?
After the 24-hour race was over we left the Nürburgring and moved to Büren, Germany, where the Raeder Motorsport company is based. They are famous for front-wheel drives with a great performance that put a lot of horsepower to the track.
The RCN Challenge is the ultimate BMW driving experience. We also paid a visit to the Devils Diner, the track's indoor meeting place for drivers.
In this episode we invite you to witness the progress of driver Uwe Nittle as he got ready for qualifying at the Truck Grand Prix.
The Wanderer Werke and their Stromlinie Spezial car.
50 years of Porsche 911, 60 years of Chevrolet Corvette: two legends, two myths, two dream cars, and two philosophies. The Porsche 911 and the Chevrolet Corvette are the sports car icons in Europe and the USA.
The Chevrolet Corvette is the best-selling sports car in the world. It belongs to the USA like the Statue of Liberty, the Superbowl and John Wayne. Since its market launch the Corvette has developed into an automotive icon.
In no other industry is marketing as important as in the automotive industry. Brands, models and advertising campaigns have been closely intertwined for decades. How has car advertising developed since the 1990s? Part 3 of 3.
In the 1970s and 80s, car production booms and with it car advertising. Television advertising for cars picks up speed. Even the oil crisis cannot stop worldwide car production or the corresponding advertising. Part 2 of 3.
No consumer good is fought over as fiercely and as cost-intensively as the car. No sooner had the first car been launched in 1886 than advertising began touting the great benefits of the motor car for mankind. Part 1 of 3.
The Essen Motor Show is the event for automobile and motor sports enthusiasts. Over 300,000 visitors flock here every year and bring the hallowed halls to a boil.
The car tuner Lorinser looks back on more than 30 years of experience in tuning Mercedes Benz cars. Also: aeroplane vs. Porsche GT3. And: in an Aston Martin on the Nordschleife.
Mustang celebrates its 50th anniversary at the Las Vegas Raceways and Marco takes part in this special event. He witnesses how tailor-made Shelby Cobras are manufactured and continues on his road trip through the US.
The small-series German sports car Artega GT.
The roaring sounds of engines and exhausts usually dominate the Nürburgring, but we focused on something a bit quieter this time. How about taking part in a 15 mile bike ride around the ring, or perhaps a 16 mile run?
After the 24-hour race was over we left the Nürburgring and moved to Büren, Germany, where the Raeder Motorsport company is based. They are famous for front-wheel drives with a great performance that put a lot of horsepower to the track.
The RCN Challenge is the ultimate BMW driving experience. We also paid a visit to the Devils Diner, the track's indoor meeting place for drivers.
In this episode we invite you to witness the progress of driver Uwe Nittle as he got ready for qualifying at the Truck Grand Prix.
Showing1to20of812results